GTM Enablement

Job Description:
GIIC GTM Enablement Support
Start date: asap
End date: tbd; candidate could continue full/part-time
Utilization per month: approx. 15h
Level: L2
Role Summary
GTM Enablement Support:
• Organize enablement programs that onboard, train, and continually upskill sales and customer-facing teams together with other GIIC teams
• Measure enablement traction/usage, adoption, and impact on pipeline and revenue, iterating based on data.
Key Responsibilities
1. GTM Enablement Planning
Plan engaging and high-impact enablement sessions:
• Setup a planning for sessions
• Create list of topics
• Align with GIIC teams on relevant topics
• Organize planning calls
• Support creation of slides for session
• Setup feedback polls in Teams
• Analysis of feedback from audience
• Maintenance of sharepoint page
Ensure session recordings and slides are:
• Consistent with brand, messaging, and positioning
• Easily discoverable and structured for use by teams in SharePoint
• Use LMS, sales enablement platforms, and collaboration tools to deliver and track training.
3. Systems, Tools & Content Management
• Use sharepoint to store and update content
• Ensure all GTM content is:
o Current, accurate, and easily searchable
o Mapped to sales stages, personas, verticals, and product lines
4. Analytics, Reporting & Continuous Improvement
• Define and track enablement KPIs, such as:
• Content usage & engagement (views, shares, time spent)
• Use both quantitative and qualitative data to:
o Prioritize new topics
• Provide regular reporting and insights to leadership on: What’s working, what’s not, and where the GTM team needs support; Recommended adjustments to GTM motions based on field feedback and performance.
Required Qualifications
• Experience:
Sales Enablement, Product Marketing, Sales Operations, or related GTM roles, preferably in B2B SaaS / technology.
First experience in project management skills, able to manage multiple stakeholders and deadlines.
SAP Knowledge
Excellent written and verbal communication skills; ability to to distill complex product/technical concepts into clear customer value stories is a plus
Ability to analyse performance data and translate findings into actions.
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